The same lead tracking capabilities that serve as a basis

The same lead tracking capabilities that serve as a basis for creating LeadScore also can be used to identify leads that have not closed but still could. Lead buyers are always in quandary about what to do with old leads. The assumption often is that old leads are dead leads, but this is not Nike Shox Rival always the case. Upwards of a third of all Internet loan leads that have not closed within 90 days of generation nevertheless go on to close at a later date. An iLeads.com product known as LeadWatch allows a lead buyer to identify which of its previously purchased leads are still open up to 180 days after generation. The automatically generated reports reveal which leads might be viable as well as which leads have closed with competitors—business intelligence that can help a company improve its product offerings or sales approach.

Traditional Internet lead generation was like dating using personal ads: The person showing up could be great, good, mediocre, or poor. There was no way of knowing until you met or talked on the phone. By enhancing traditional leads with additional hard data, iLeads.com is producing results akin to Nike Shox TL3, today’s sophisticated computer dating services that compile, filter, and “score” compatibility data. The new leads do not guarantee sales chemistry, but they greatly improve your odds of success.